Gains Line provides sales representation for the development services of Pastoral Dog.

When neither requirements nor the future are clear,let data and AI lead you to the answer —a new development experience

Unclear requirements and hard-to-plan budgets, solved smartly with systems thinking and AI. Data-driven, one small validation at a time — working toward a system that stands up to change.

Development by Pastoral Dog / Sales representation by Gains Line

Take “not decided yet” as the starting point —

Unclear requirements and an unpredictable future, sorted out clearly with systems thinking and AI. Data-driven, agile, small validations — growing it within the budget you set, step by step.

Start from where you are — one decision first
Only one thing needs deciding before you commission anything — and it depends on your situation. Everything else can be worked out in the consultation.

IT is not your field

First decision: in one sentence, who will use it and what has to change for it to count as a success.

The technology and the way it is built can be decided later. That one sentence is enough to start the conversation.

Your IT team is small

First decision: the line between what stays in-house and what is entrusted to an outside team.

Including operations and support: how much do you want to keep? Once the line is drawn, the quote stands on firm ground.

You already have developers

First decision: the one thing your team is not managing to do today.

Hands, experience or time. Name the one thing missing and the role of an outside team becomes clear.

Services

Minimum Development

A good fit when
You want something small that works, then decide the next step by using it.
Not a fit when
The specification is fixed and you want a large system delivered in one go.

AI-Native Lab Development

A good fit when
You want to learn by building and keep improving — including how you use AI.
Not a fit when
It is built once and no further change is planned.

Full service definitions and pricing are on the Pastoral Dog site.

A clear budget, strong against change —

Unclear requirements and agile’s budgeting problem, kept under control with systems thinking. AI and data-driven work respond to user change as it happens — growing the business with minimal risk.

How to think about cost
Cost has three parts. The amounts themselves are published on the Pastoral Dog site.

Monthly plan
Reserves the development team’s time each month. It scales with how much you build.
Base agreement
The terms that stay the same month to month — how work runs, the team, security.
Running costs
Servers and third-party services — charged as used and shown separately in the quote.

What moves a quote most: how much you build, and where the in-house line is drawn.

Process

Step 1 Free consultation

30 minutes. Nothing needs to be decided yet.

Step 2 Discovery

We settle the first decision and where the in-house line sits.

Step 3 Proposal & quote

Which service, and what gets built first — in writing.

Step 4 Agreement

The base agreement and the monthly plan are signed.

Step 5 Kick-off

Building starts — small.

What you see after signing

  • What is working now, and what gets built next
  • Time spent, and how the cost breaks down
  • Who is on the team and who to contact

The format and frequency are set out in writing with the proposal.

Our Role

Gains Line provides sales representation for Pastoral Dog’s development services. If it is not a fit, we tell you why.

What we do

  • Send the first reply to your inquiry (from Gains Line)
  • Clarify your situation and gauge which service fits
  • Hand over to Pastoral Dog — only when it fits
  • Help you put together material for internal approval

What we do not do

  • Do the development or finalise the quote — Pastoral Dog does
  • Set the prices — they are published on the Pastoral Dog site
  • Recommend a project that is not a fit

Before You Decide

1

If you do not build it now, what happens?

2

Who uses it first, and when?

3

What would make you stop?

You do not need answers to all three. The ones you cannot answer are where the consultation starts.

Development examples are on the Pastoral Dog site.

Contact Us

Nothing needs to be decided yet. We listen, and look together at whether it fits.

Gains Line will send the first reply.